Use Case: Trade Show Exhibitor — Driving Instant Catalog Downloads

At a trade show, every second counts. Visitors stop by your booth, show interest, but there’s rarely time for a full conversation. You hand out flyers or brochures, hoping they’ll read them later — but most end up in the bin.

A QR code gives you a smarter way to capture attention and deliver value instantly. Printed on your display, banner, or even a tabletop sign, it takes visitors straight to a one-click product catalog download. No fumbling with forms or websites, just scan and save — your products on their device, ready for review when the noise of the show is over.

This doesn’t just save paper. It creates a frictionless experience, turning casual interest into actionable leads. And because you’re using a Lyza short link, you can track every scan, giving you real data on who engaged and when.

Pro tip: Add a small hook under the code, like “Scan for our full 2025 catalog in seconds” — clear, specific CTAs dramatically increase scan rates in busy environments.

With a short link or QR code, you leave the show knowing your catalog isn’t forgotten on a table — it’s in the hands of every interested prospect.