Use Case: Touring Comedian – Filling Seats Faster with a Short, Memorable Link

Comedy tours live and die by ticket sales, and when you’re on the road, every seat counts. Flyers are a classic way to spread the word about your show, whether they’re posted in cafes, handed out after an open mic, or pinned up in the venue itself. But there’s a problem: a long, clunky ticketing link is almost impossible for people to remember, let alone type out on their phones later. That friction can cost you real attendance — and real money.

A custom short link solves that instantly. Instead of a 70-character URL from your ticketing platform, you can share something punchy, brandable, and easy to recall, even if someone just glances at your flyer on the way out the door. Think lyza.link/comedy-night — quick to say, quick to type, and far more professional-looking.

To make it even more effective, place the short link right under your show details in a bold, readable font. If you have space, add a call-to-action that sets the tone for your act, like “Grab your tickets now – don’t miss the laughs!” Humor works as a hook here, building anticipation while nudging people to act fast.

Best of all, with Lyza you’ll know exactly how many clicks each flyer or location generated. That data helps you fine-tune where to focus your promotion — maybe the posters by the university campus outperform those in downtown bars. Over time, this insight lets you spend less effort for bigger returns, keeping your audience growing and your shows packed. A short link doesn’t just make it easier to buy tickets — it makes your grassroots marketing smarter.