Use Case: Public Speaker – Capturing Leads the Moment You Have Their Attention

When you’re delivering a live talk, there’s a golden window of opportunity: the moment your message lands, your audience is engaged, and they’re ready to take the next step. But asking people to jot down a long URL or remember a website address later is a recipe for lost leads. Attention fades fast once the session ends.

By adding a QR code to your presentation slides, you make that next step effortless. Attendees can point their phones at the screen and instantly access your lead magnet — whether it’s a free e-book, a checklist, a webinar replay, or any resource that deepens their connection with you.

A short, branded Lyza link behind the QR code keeps things clean and professional, while allowing you to track engagement. You’ll know exactly how many people scanned during or after your talk, giving you valuable insight into how well your message resonated.

This isn’t just a tech trick — it’s smart behavioral design. You’re removing friction, offering immediate value, and creating a seamless bridge from stage to subscriber list. The result? More people take action while you’re still top of mind, turning one talk into an ongoing relationship.