Use Case: Theme Park Chain – Real-Time Wait Times at a Scan

Theme parks thrive on excitement, but nothing dampens the mood faster than long, unexpected lines. Guests making travel plans want more than just thrilling visuals on a TV ad — they want to know what their day will actually look like. A scannable QR code built into your commercial gives them that information instantly.

Viewers simply hold up their phone, scan the code, and they’re taken straight to a live dashboard of current wait times across the park. It’s a small feature with a huge impact. By setting realistic expectations, you reduce friction, help families plan their visit, and increase the likelihood that they’ll commit to buying tickets on the spot.

This strategy also builds trust and brand loyalty. Guests see that you’re being transparent and technology-forward, offering real-time data rather than just marketing promises. It turns your ad from passive promotion into an interactive planning tool — one scan away from a better day out.